[The Theory of the Leisure Class by Thorstein Veblen]@TWC D-Link bookThe Theory of the Leisure Class CHAPTER Thirteen ~~ Survivals of the Non-Invidious Interests 16/34
The propaganda of culture is in great part an inculcation of new tastes, or rather of a new schedule of proprieties, which have been adapted to the upper-class scheme of life under the guidance of the leisure-class formulation of the principles of status and pecuniary decency.
This new schedule of proprieties is intruded into the lower-class scheme of life from the code elaborated by an element of the population whose life lies outside the industrial process; and this intrusive schedule can scarcely be expected to fit the exigencies of life for these lower classes more adequately than the schedule already in vogue among them, and especially not more adequately than the schedule which they are themselves working out under the stress of modern industrial life. All this of course does not question the fact that the proprieties of the substituted schedule are more decorous than those which they displace.
The doubt which presents itself is simply a doubt as to the economic expediency of this work of regeneration--that is to say, the economic expediency in that immediate and material bearing in which the effects of the change can be ascertained with some degree of confidence, and as viewed from the standpoint not of the individual but of the facility of life of the collectivity.
For an appreciation of the economic expediency of these enterprises of amelioration, therefore, their effective work is scarcely to be taken at its face value, even where the aim of the enterprise is primarily an economic one and where the interest on which it proceeds is in no sense self-regarding or invidious.
The economic reform wrought is largely of the nature of a permutation in the methods of conspicuous waste. But something further is to be said with respect to the character of the disinterested motives and canons of procedure in all work of this class that is affected by the habits of thought characteristic of the pecuniary culture; and this further consideration may lead to a further qualification of the conclusions already reached.
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