[The Theory of the Leisure Class by Thorstein Veblen]@TWC D-Link book
The Theory of the Leisure Class

CHAPTER Four ~~ Conspicuous Consumption
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Closely related to the requirement that the gentleman must consume freely and of the right kind of goods, there is the requirement that he must know how to consume them in a seemly manner.

His life of leisure must be conducted in due form.

Hence arise good manners in the way pointed out in an earlier chapter.

High-bred manners and ways of living are items of conformity to the norm of conspicuous leisure and conspicuous consumption.
Conspicuous consumption of valuable goods is a means of reputability to the gentleman of leisure.

As wealth accumulates on his hands, his own unaided effort will not avail to sufficiently put his opulence in evidence by this method.


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